FashionStake.com offers users the opportunity to support a designer by buying a stake in his/her collection and get rewarded with store credit as the collection sells online.
There are four ways to support designers. A “Buyer” pledges to purchase a clothing item at a discount. Each designer (there are currently twenty-three online) sets up a funding target. Visitors who donate $50 reach “Funder” status and receive store credit based on the successful sales of collection items in the online store. The site says it will offer up to $125 return on a $50 stake.
There’s also “VIP” status. Luxury perks and privileges include dinner with the designer or New York Fashion Week tickets (get your FW Survival Kit, too!) and one free item from the collection.
The grown up, rock-n-roll version of a stuffed animal. I figured that the bunny trend would die off quickly but how can this not become a hot seller? And it the Year of the Rabbit starting today.
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Jennifer
in LA
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